Planet Fitness – Greenbrier Square

  • Client: KSMA Greenbrier Properties, LLC
  • Facility Type: Fitness Center
  • Location: Chesapeake, VA
  • Skills: Site Selection, Land Acquisition, Financial Analysis, Design Build, Infrastructure, Site Development, Construction

When it came time to bring an additional location to the region, Planet Fitness of Hampton Roads looked to The Miller Group for our development and general contractor expertise. This will be Planet Fitness’s first location in the Chesapeake area and their 12th location in Hampton Roads. The new 24,700 sq ft Planet Fitness will neighbor the largest grocery store, Kroger Marketplace, in Chesapeake, VA; along with the largest sporting goods and outdoor combo store, Dicks Sporting Goods and Field & Stream, in the region.

Planet Fitness offers a variety of amenities for first-time gym users and veteran members along with a welcoming environment that is better known as the “Judgement Free Zone.” Aside from being one of Entrepreneur Magazine Fastest Growing Franchises in 2017, Planet Fitness was ranked #1 Health and Fitness Center Satisfaction by J.D. Power. “Over the past ten years, we have created and continue to create a workout environment where everyone feels accepted and respected.  We work hard to provide our members with clean facilities, friendly & professional staff and high-end equipment.  We enjoy our Hampton Roads community, and are excited to build our very first ground-up Planet Fitness in Chesapeake!” said Melicia Limbo, Director of Marketing, Hampton Roads, VA | Elizabeth City, NC Planet Fitness.

The Project was awesome because...